Are Cereals Good For Us
Are Cereals Good For Us ?
In the beginning, there was cereal. The cereals was rather plain, not very tasty. So, the ingenious cereal
manufacturer added sugar.
He came up with great ways of adding sugar to the cereals, so that all the kids loved the way the cereals
tasted.
This was a wonderful invention, and it worked for some twenty odd years. Then one day, someone thought to ask what
all that sugar might do to the children consuming the cereals.
The cereal wagon train had to circle the wagons, and come up with a better plan. Thus was born the "vitamin
fortified" label you see on the box of cereal now. Vitamins and minerals essential to the development of our healthy
children were added to the cereal mix, and all the parents were happy.
As a fairy tale, the cereal industry is a little lacking in appeal, as a breakfast food; however, they’ve remained
an expert.
When cereals first came into being, almost 200 years ago, it did not have very much appeal. It tasted awful, and
didn’t look much better. The purpose of the invention was for convenience and health. And those were the only purposes it
served; taste and presentation were not figured into the equation.
Then along came the Kellogg brothers, and cereals received a boost. Taste became an issue in the effort to sell
more cereals.
The World’s Fair was in Chicago, and the cereal industry was primed for their piece of the pie. It came, too. The
cereals was a smashing success, puffed rice. It’s still around today, with sugar added.
It had the added sugar at the fair, too. It sold like fire ripping through old lumber. The Kellogg Company was on
the map. You still buy cereal from them today. A better grade of cereal, with many drastic changes since the turn of the
20th century, but cereal none the less.
There is truth to the story in that at some point in time, parents began to question the good that cereals packed
with sugar could do for our children.
They believed them to be consuming entirely too much sugar, and not enough of the food they needed to meet their
nutritional needs.
The Kellogg Company, and others like them, saw part of their market slipping away, and set about to correct the
problem.
It was during the 70’s that so many cereals acquired the "fortified with vitamins and minerals" labeling that you
still see today.
Thanks to many advances in the processing and extracting of vitamins from their natural sources, they could be
added to the cereals mix during the early stages of processing, and presto, good cereal that’s good for you.
This continues today in many of the varieties of cereals we have available, many of them just for your health.
Many cereals have combined wheat products, grains, and fruit into cereals that are not only vitamin fortified but also
health fortified.
These cereals provide your vitamins, minerals, grain, and some fruit needs when you sit down to your breakfast
meal.
Cereals are one instance where demand has had a profound effect on the market.
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